Study on factors associated for declining chilli area and its diversification was conducted in Kuhi tahsil of Nagpur district of Maharashtra state. It was observed that the per cent change in area under chilli was 67.16 per cent and majority of the respondents had medium crop diversification from chilli to other crops. Findings regarding factors associated for decline in chilli area revealed that among the reasons, lowering water table, unavailability of labours, lack of knowledge about dipping the seedling in insecticide solution and seed treatments lack of churda murda resistant varieties, high cost of insecticide and fertilizer, high cost of improved varieties of seed, delayed transplanting due to no rains, low prices in market were the important factors

Keyword: Decline; Chilli production